Beat Planner
Route by density, churn & premium runway.
Chapter 00 · Ignition Sequence
A field operating system for FMCG distribution.
Read by hand · run by machine · felt in the market.
Cabinet · 01
Route by density, churn & premium runway.
Geofence · photo · rubric. Verified.
SKU lift + ERP write-through in 8s.
Six dimensions, one score, same day.
40 · 25 · 20 · 10 · 5 · payout.
Live pulse per rep, per town, per SKU.
Ask the field in plain sentences.
Clawback, hygiene gate, DPDP-aligned.
8-week rollout muscle memory.
Doctrine · I / III
Verses transcribed by Aiera Labs, 2026
Every visit is a small negotiation between ambition and reality. Software should hold the space, not narrate it.
A dashboard summarises the past. A cockpit shapes the next minute. Aiera is built for the next minute.
The last mile is not a cost centre. It's the interface where a brand becomes a memory. We design accordingly.
Sequence complete · Ready to ignite